The Wile E. Coyote Affect

Wile E. Coyote tries to catch The Road Runner, day after day, and day after day. Each trial cunningly invented with new ideas to catch him … but never successful. A true sportsperson needs a mindset like him to affect their actions.

Wile E. never gives up. He falls from heights beyond survival and gets blown up into ashes. But never gives up. Never.

Wile E. is back with a new plan; the very next day. Just when Wile E. thinks that today is the day: beep beep! The Road Runner escapes. Indubitably.

You need determination, not cool kit!

The faith that drives any athletic pursuit, towards the unknown, must dwell in your mind just like this stoic coyote. You must personify Wile E. Your determination must be so deep that it is unshakable. Any normal coyote would give up.

Wile E. comes back time after time, but does he keep attempting the same way? He does not. He tries new ways every time. Rockets, gliders, speed shoes, traps of every kind … but each one fails. Every time that the trap is set, it gets stuck, or Wile E. is too fast, or he is (almost) destroyed in the attempt. Does he give up despite his humiliating defeat?

A great athlete is like Wile E. Coyote. Forever chasing their prize. Each attempt is with renewed zeal, with blind enthusiasm and unwavering determination.

Never give up

Someday. Someday. You will succeed. As Dr Suess says: “98 and 3/4 % guaranteed. Kid you’ll move mountains”.

How many?
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